Agency: GSD&M, Austin

Client: TJX

For the TJX (T.J. Maxx, Marshalls, Home Goods) holiday campaign, visitors were able to see carolers sing a song of their choice with their home (or other address) in the background, via Google StreetView. Users could also add a message and effects.

The experience lived as a stand-alone site, on Facebook and as a mobile site.


01 Home2
01 Home2
04 Share
SAC Address
01 Home2 04 Share SAC Address